Halana

Halana establishes itself as a prominent B2B (business-to-business) e-commerce platform specifically catering to the construction industry within Vietnam. Their core mission centers on empowering local small and medium-sized construction contractors with streamlined access to a comprehensive and reliable source of construction supplies and materials. Through Halana, contractors gain access to a diverse product selection from reputable manufacturers, all at competitive prices and with the added benefit of various incentives and professional services. This one-stop-shop approach allows contractors to efficiently procure all necessary supplies for their projects, ensuring smooth project progress and maximizing profits.

Halana delivers exceptional value to its users. They prioritize offering extremely competitive and stable pricing, further enhanced by attractive discount programs for bulk purchases. The platform prioritizes convenience, allowing contractors to browse products, place orders 24/7, and track delivery schedules or past purchase history online. Furthermore, Halana exposes contractors to a wider range of high-quality products, potentially leading to increased profit margins for their businesses.

Launched in 2020, Halana operates as a Software-as-a-Service (SaaS) solution, encompassing e-procurement and warehouse management system (WMS) functionalities. This comprehensive platform empowers manufacturers and construction companies to optimize their purchasing operations. Their current focus is on the maintenance, repair, and operation (MRO) and mechanical and electrical (M&E) supply sectors within Vietnam. Operating on a freemium model, Halana equips purchasing officers with a user-friendly platform to compare suppliers and access discounts, ultimately facilitating a digital transformation that maximizes their reach across Vietnam. The platform acts as a trusted intermediary, ensuring secure delivery and efficient payment channels for buyers and sellers. Halana's commitment to improving business productivity and profitability is evident in its impressive client base, which includes prominent names like Esquel Group, Heineken, and Toshiba. They collaborate with over 300 established merchants, including Schneider Electric and Bosch, to ensure they can consistently meet the growing demands of the Vietnamese construction industry. Through its innovative B2B e-commerce platform and dedication to streamlining procurement processes, Halana positions itself as a key player in transforming the Vietnamese construction landscape.

In October 2021, Halana secured US $670,000 in early funding led by Cocoon Capital with participation from BEENEXT.